UK homes sellers slash asking prices as housing market slows down

Home sellers have reduced asking price of almost two in five homes, with London and south of England seeing highest proportion of discounted homes

Sellers reduce asking price of almost two in five homes, with London and south of England seeing highest proportion of discounted homes.

Asking price of almost two in five properties for sale in Britain have been reduced by an average of more than £26,000, new research has found.

Sellers have cut the price of 37.9 per cent of homes, up from 32.4 per cent in April, property website Zoopla said, in the latest sign that the UK market may be slowing down.

The figures highlight big differences in the housing market across different regions with Manchester and Glasgow performing well while London lags behind.

In the capital 39.5 per cent of property listings have been reduced in price – up from 34.6 per cent in April. Mitcham, in south west London, has seen 45 per cent of asking prices reduced – the most of any London borough. Kensington & Chelsea – home to some of the world’s most expensive residential property – registered the biggest drop in cash terms with an average discount of £127,394.

Brighton had the highest proportion of list prices reduced – 46 per cent – while Glasgow and Manchester were at the other end of the list with 19 per cent and 26 per cent respectively.

Bradford, Newcastle upon Tyne and London are among the areas with the biggest percentages slashed off the original asking price, the research found. Across Britain, sellers have discounted properties by £26,131, on average.

Zoopla spokesman Lawrence Hall said the findings should be welcome news for prospective first-time buyers looking to get a foot on the property ladder.

He said, with further market uncertainty ahead, it will be interesting to see whether these reduction figures rise in the coming months.

The research is the latest to signal a decline in the UK housing market, particularly in London and the pricier parts of the southeast of England.

House price growth in England and Wales slowed to a six-and-a-half-year low in September with prices dropping in the most in the South East, according to the latest figures from Your Move.

The average price rose 0.9 per cent to £302,626 year-on-year, down from an annual increase of 4.5 per cent recorded in September last year.

The number of transactions dropped 16 per cent on a monthly basis, with an estimated 72,500 sales made in September.

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